Sarah Cannata

-Director and Editor-In-Chief


What do I really want?

It’s a question I’ve struggled with throughout my life. I went to university and got a Degree because that’s what I was supposed to do. I landed a job after graduating in Communications and worked myself into the ground because that’s what I was supposed to do. I moved onto a higher paying, far more lucrative role where I could climb the corporate ladder because again, that’s what I was supposed to do.

And yet, despite achieving everything I’d ever set out to, deep down inside, I was miserable. After three months in that higher paid role, I knew it wasn’t working. Something wasn’t sitting right with me. Looking back, a lot of things were very wrong with that entire period of my life… my job wasn’t fulfilling me, I had allowed people into my life who weren’t positive influences and I could feel everything I’d worked hard for crumbling around me. I was tired and then one day, something inside me just caved in and I gave up pretending. I handed in my resignation, survived my final week at work (I hadn’t passed my probation period, so I got to escape quickly) and started my own business.

It was an incredibly hard and emotional period for many reasons and a few relationships just didn’t survive. What I found though, was that my relationship with myself had never been stronger. I valued myself enough to leave a situation and people who weren’t making me happy. While certain people didn’t respect the decision and set out to make my life miserable during my last week at work, I found myself again.

At the time, I yearned for a community like This Woman Can. A place where I could reach out to other women, share my story and be reassured that it would all be okay because others had faced a similar path. That extremely painful time has led me to where I am today: surrounded by incredible women and young people just like you.

You don’t have to go through life’s struggles alone. Women supporting other women – let’s work towards an incredible future together.