Led by professional writer, PR consultant and published author, Sarah Cannata, we believe in equality, diversity and providing women with a voice via our platform without fear of ridicule or shame. When we combine collaboration, leadership, passion, vulnerability and courage, we’re capable of anything. Real progress is not inevitable, we have to use our voices and stories to fight for it.
Are you ready to join a community of people dedicated to empowering women to become tomorrow’s leaders by tapping into the power of storytelling? Are you ready to position yourself as a leader, achieve your business goals and drive change through storytelling? Welcome to This Woman Can!
Storytelling is Your superpower
6 Tips on Creating a Professional Development Plan
A professional development plan is your map of where you are headed in your career. Everyone should have a professional development plan to improve personally and grow professionally. Professional growth is up to you. It’s not the responsibility of your employer,...
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What can Australia learn from Iceland about pay equity?
It’s 1948 and Valda Box, a 21-year-old woman, is at her goodbye party at work organised by the other secretaries of the large department store that she’s worked at for years. She didn’t actually resign and technically she wasn’t fired, either. The second she announced...
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Breathing through an anxiety attack
Did you know that breathing helps anxiety? Let’s be honest, breathing is a pretty important thing to do, right? I suffered anxiety and while it’s under control now, it will still raise it’s ugly head from time to time. The thing is I can say that I suffered it, not...
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Raising environmentally conscious young people and women
It’s not easy being a woman, let alone a Muslim woman, in an industry dominated by men. Things are changing, of course, and there are more opportunities available to women and young people now then there have ever been before – especially in Australia. But not all...
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How two best friends built an app to help businesses thrive
Starting a business with your best friend, who amongst us hasn’t had the dream? Discussed often and wistfully over a coffee or wine as we envision a bright future full of camaraderie. We did this so many times before we stepped out of the dream and made this our...
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What to do if you’re the only woman in a client meeting
Having worked in the PR industry for over 20 years, I’ve become accustomed to walking into a high stakes meeting, looking around and finding that I’m the only female in the room, especially during higher executive business meetings. I’ve found that women sometimes do...
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