Led by professional writer, PR consultant and published author, Sarah Cannata, we believe in equality, diversity and providing women with a voice via our platform without fear of ridicule or shame. When we combine collaboration, leadership, passion, vulnerability and courage, we’re capable of anything. Real progress is not inevitable, we have to use our voices and stories to fight for it.
Are you ready to join a community of people dedicated to empowering women to become tomorrow’s leaders by tapping into the power of storytelling? Are you ready to position yourself as a leader, achieve your business goals and drive change through storytelling? Welcome to This Woman Can!
Storytelling is Your superpower
A refugee in search of happiness
At first glance, Ferial Youakim appears similar to any other woman. She has a successful business as an image consultant, an adoring husband and three grown-up children who make her proud. Beyond what’s visible on the surface, Ferial’s remarkable story epitomises...
read more
Is your story as newsworthy as you think it is?
As the editor of a media company, I receive my fair share of pitches. Within any given week, I receive hundreds of emails from people or Public Relations (PR) professionals asking if I’m interested in publishing a story. A good majority fall into the category of...
read more
The keys to capturing the modern market
It is easy to see that the marketing landscape has changed in recent years. Social media, the ever-evolving digital landscape and the impact of technology on our lives means business owners need to constantly regroup and re-assess how they go to market. Consumer...
read more
Creating a new life after tragedy strikes
On 28th May 2014 Kerry Anne Nelson returned from her family business to find her husband had passed away unexpectedly at home. The next day Kerry Anne asked herself one question: “Do I let my passion die with him, or do I follow it with everything I have?” She decided...
read more
The platform helping Aussies with disabilities with their job hunt
When it comes to the facts in regards to Australia’s unemployment rates, they’re not pretty, particularly for younger workers. At least one third of the country’s youth are unemployed. It’s a big statistic to digest, even more so when you consider the struggle facing...
read more
Living with clinical depression
Depression is one of those words that gets thrown around a lot and in my opinion, I feel it is used far too much. Far too many people assume to have it when they don’t. A bit like the word ‘bully’, don’t start me on that one! Over the coming weeks, I’m going to share...
read more