Led by Communications Strategist, Sarah Cannata, we believe in equality, diversity and providing women with a voice via our platform without fear of ridicule or shame. When we combine collaboration, leadership, passion, vulnerability and courage, we’re capable of anything. Real progress is not inevitable, we have to use our voices and stories to fight for it.
Are you ready to join a community of people dedicated to empowering women to become tomorrow’s leaders by tapping into the power of storytelling? Are you ready to position yourself as a leader, achieve your business goals and drive change through storytelling? Welcome to This Woman Can!
Storytelling is Your superpower
“Women working together and supporting each other is critical”: Natasha Stott Despoja reminds us of what we can achieve with global sisterhood
“I was often treated as a novelty and too often, judged or commented on in relation to my appearance, marital status, age and clothing.” It’s a familiar story for women... In positions of power as Natasha Stott Despoja, the youngest ever woman at 26-years-old to...
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How storytelling can empower the next generation
Storytelling is the fabric that unites us and with the rapid rise of technology, almost everyone has the power to share their story. While the most successful businesses have understood the power of storytelling for quite some time, it’s time for us as individuals to...
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How Sarah Wilson’s ‘First, We Make The Beast Beautiful’ challenges long-held thoughts about anxiety
Sunday morning. Another hot Melbourne day. I’d braved through the heat to make it to my local shopping centre where I’d already visited a few stores to find the book I was after: Sarah Wilson’s First, We Make The Beast Beautiful. There were no copies everywhere I...
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Shebah: the female-only ride-hailing service taking Australia by storm
“Women cry when they get in the front seat and say, ‘I cannot believe it’s taken my entire life to be able to travel without fear.’” Georgina McEncroe, the founder and CEO of Shebah, Australia’s first all-female ride-sharing company’s comments certainly hit a nerve...
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Being happy: life is too short to live any other way
At 36-years-old, I was married with three gorgeous children. My husband and I ran a very successful business together. We had a lovely home, drove nice cars, took fantastic holidays... you could say we were on top of the world. Have you ever been in a situation where...
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We mean business: collaboration is key
I have always been the creative type. Sticking to one particular field felt like torture because from an early age, I had dabbled in multiple passions. I always, as it seems, challenged normal social conventions around the workplace and knew I wanted to build a future...
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